Eve - 'Switch Off'

Jet Wash Culture

Jet Wash Culture

Jet Wash Culture

At Creature, I have worked together with wonderful creative Megan Egan on Eve Sleep campaign across OOH and Ad Pause executions. In our always 'switched on' lives full of screens, notifications, Netflix binges Eve has taken a stance to encourage you to 'Switch Off' and get those 8 hours of sleep. 

Visual identity for the series of events at
the V&A museum, focused around ‘the image of music’ of the four various decades, starting from 1960s to 1990s.
The visual language is developed to cut through the noise in the key advertisement locations with V&A’s culturally adept audience in mind.
Visual identity for the series of events at the V&A museum, focused around ‘the image of music’ of the four various decades, starting from 1960s to 1990s. The visual language is developed to cut through the noise in the key advertisement locations with V&A’s culturally adept audience in mind.

Project Team

Jet Wash Culture

Jet Wash Culture

Jet Wash Culture

Client: Eve Sleep
Account: Jasmine Portman & Ciara O’Brien
Producer: Lewis O’Brien, Anthony Taylor, Jack Goodwin
Creative: Megan Egan
CCOs: Ben Middleton & Stu Outhwaite-Noel

Date: 2020

Visual identity for the series of events at
the V&A museum, focused around ‘the image of music’ of the four various decades, starting from 1960s to 1990s.
The visual language is developed to cut through the noise in the key advertisement locations with V&A’s culturally adept audience in mind.
Visual identity for the series of events at the V&A museum, focused around ‘the image of music’ of the four various decades, starting from 1960s to 1990s. The visual language is developed to cut through the noise in the key advertisement locations with V&A’s culturally adept audience in mind.
96digital
4od_adpause
poweringdown
Eve Sleep_PR_96
Eve_Sleepmodeactivated_1408x512px-01

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